Moisturisers are among the most widely used skincare products, yet they're also one of the most misunderstood. Many people assume that moisturisers simply "add moisture" to the skin. In reality, healthy skin already contains water. The primary role of a moisturiser is to help the skin retain that water, support the skin barrier and reduce excessive moisture loss. Not all moisturisers work in the same way. Different formulations use different combinations of ingredients to sup

There isn't a fixed schedule for moisturising a new tattoo. Instead, it's generally best to apply a thin layer of tattoo balm or moisturiser whenever your tattoo begins to feel dry, tight or uncomfortable. The aim is to keep healing skin comfortable while supporting the skin barrier - not to keep the tattoo constantly covered in product. In this guide, we'll explain how often to moisturise a new tattoo, how much to apply and what to look for during each stage of healing. For

Good tattoo aftercare is one of the most important factors in helping your tattoo heal comfortably and maintain its appearance over time. While every tattoo heals differently, a consistent aftercare routine can help support the skin barrier, reduce dryness and keep your tattoo looking its best long after the initial healing process. Whether you've just left the studio or you're looking after an older tattoo, this guide explains everything you need to know - from the first few